Digital Marketing Strategist Job Vacancy in Bertoua, Cameroon – Marketing & Advertising

Job Description

Position: Digital Marketing Strategist

Company: Nestlé Cameroon

Location: Bertoua, Cameroon

Experience: 3-5 years

Education: Bachelor’s degree in Marketing, Communications, or related field

Employment Type: Full-time

Industry: Marketing & Advertising

Department: Marketing

Salary: 800,000 – 1,200,000 SSP per month

Vacancies:1

Company Overview

Nestlé Cameroon is a leading multinational food and beverage company with a strong presence across the African continent. With a commitment to nutrition, health, and wellness, Nestlé has built a reputation for quality products and sustainable business practices. The company’s operations in Cameroon span manufacturing, distribution, and marketing, creating a dynamic environment for professionals who are passionate about making a positive impact on consumers’ lives.

As part of its growth strategy, Nestlé Cameroon continuously invests in talent acquisition and development, fostering a culture of innovation, collaboration, and continuous learning. Employees benefit from a supportive workplace that encourages creativity, embraces diversity, and rewards performance. The Bertoua office serves as a regional hub for marketing initiatives, connecting local insights with global brand strategies.

Joining Nestlé Cameroon means becoming part of a global network that values ethical conduct, corporate responsibility, and community engagement. The company actively supports local communities through nutrition education programs, environmental sustainability projects, and economic development initiatives, reinforcing its role as a responsible corporate citizen in Cameroon.

Job Overview

The Digital Marketing Strategist will lead the development and execution of integrated digital campaigns that elevate Nestlé’s brand presence in Cameroon and drive consumer engagement across multiple channels. This role requires a blend of strategic thinking, data‑driven decision making, and creative storytelling to deliver measurable results. The successful candidate will collaborate closely with cross‑functional teams, including brand managers, creative agencies, and e‑commerce partners, to ensure alignment with overall business objectives.

As a key player in the Marketing department, you will be responsible for shaping the digital roadmap, optimizing paid media spend, and leveraging emerging technologies to stay ahead of market trends. This position offers a unique opportunity to influence the digital transformation of a leading FMCG brand while contributing to broader career opportunities in Cameroon. For more information about Nestlé’s commitment to talent development, visit Cameroon Job Search.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies that align with brand goals and market insights.
• Manage end‑to‑end execution of paid media campaigns across search, social, display, and video platforms.
• Analyze performance metrics, generate actionable insights, and optimize campaigns for ROI and KPI achievement.
• Collaborate with creative teams to produce engaging content, including copy, graphics, and video assets.
• Oversee SEO and SEM initiatives to improve organic visibility and drive qualified traffic.
• Coordinate with e‑commerce partners to integrate promotional activities and track conversion funnels.
• Stay current with digital trends, tools, and best practices, recommending innovative solutions to enhance brand presence.

Required Skills

• Proficiency in Google Ads, Meta Business Suite, LinkedIn Campaign Manager, and analytics platforms (Google Analytics, Data Studio).
• Strong analytical mindset with ability to interpret data and translate findings into strategic actions.
• Excellent written and verbal communication skills in French and English.
• Creative problem‑solving abilities and a keen eye for detail.
• Project management experience, capable of handling multiple initiatives simultaneously.
• Knowledge of FMCG market dynamics in Cameroon and surrounding regions.

Education

A Bachelor’s degree in Marketing, Communications, Business Administration, or a related discipline is required. Advanced certifications in digital marketing (e.g., Google Marketing Platform, Meta Blueprint) are highly desirable and will be considered an asset.

Experience

Applicants should have 3‑5 years of proven experience managing digital marketing campaigns, preferably within the consumer goods or FMCG sector. Experience working in a multinational environment and familiarity with the Cameroonian market will be advantageous.

Salary

The compensation package ranges from 800,000 to 1,200,000 SSP per month, commensurate with experience and qualifications. The package includes performance‑based incentives and comprehensive benefits.

Benefits

• Health insurance covering medical, dental, and vision care.
• Retirement savings plan with employer contributions.
• Paid parental and annual leave in line with Cameroonian labor law.
• Employee assistance program and wellness initiatives.
• Opportunities for international mobility and cross‑functional projects.

Training

• Access to Nestlé Academy for continuous professional development.
• Certification sponsorship for industry‑recognized digital marketing credentials.
• Mentorship program pairing new hires with senior marketing leaders.
• Regular workshops on data analytics, content creation, and emerging technologies.

Working Environment

Nestlé Cameroon offers a collaborative, inclusive, and dynamic workplace where innovation is encouraged. The Bertoua office features modern facilities, flexible working arrangements, and a supportive team culture that values work‑life balance. Employees are empowered to share ideas, take ownership of projects, and contribute to the company’s mission of improving nutrition and health.

Application Process

Interested candidates should submit their updated CV and a cover letter outlining their relevant experience through the online application portal on the Nestlé Careers website. Applications will be reviewed on a rolling basis, and shortlisted candidates will be contacted for a virtual interview followed by an on‑site assessment at the Bertoua office.

Equal Opportunity Statement

Nestlé Cameroon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of gender, race, religion, age, disability, or sexual orientation. Our hiring practices reflect our dedication to fairness and respect for every individual seeking career opportunities in Cameroon.